CSR Performance

[Notes]
  • *
    Unless a company name is provided, the activities have been or will be conducted by SoftBank Group Corp. and other Group companies.
  • *
    On April 1, 2015, SoftBank BB, SoftBank Telecom, and Ymobile merged into SoftBank Mobile. On July 1, 2015, SoftBank Mobile changed its company name to SoftBank Corp. and SoftBank Corp. changed its company name to SoftBank Group Corp.
  • *

    Rating
    A+: Achieved an effect that exceeded the target
    A : Achieved the intended effect of the initiative
    B : Initiative was carried out, but the targeted effect was not achieved
    C : Initiative achieved no effect or was not carried out

General Management

Items FY2014 Results Rating Plan for FY2015
CSR principles

Disclosed the “SoftBank Group CSR Principles” as the CSR policy for the Group

A

Further entrenched the “SoftBank Group CSR Principles” as the CSR policy for the Group

Process and structure of the decision-making system
  • Appointed SoftBank Corp. director as the SoftBank Group Chief CSR Officer and directors of key companies within the Group as CSR officers
  • Shared and exchanged information in the semiannual SoftBank Group CSR Working Group
A
  • Continue CSR Officer system
  • Share and exchange information in the semiannual SoftBank Group CSR Working Group
Identifying key areas of CSR

Released achievements and targets for the following key areas of CSR (ISO 26000 ratified)

  1. Building a healthy Internet society
  2. Cultivating a next generation that has dreams and aspirations
  3. Protecting the planet's future through environmental protection
  4. Supporting the reconstruction of areas affected by the Great East Japan Earthquake
A

Release achievements and targets for the following key areas of CSR (ISO 26000 ratified)

  1. Building a healthy Internet society
  2. Cultivating a next generation that has dreams and aspirations
  3. Protecting the planet's future through environmental protection
  4. Supporting the reconstruction of areas affected by the Great East Japan Earthquake
Corporate governance

Conducted verification and assessment of the internal control system by internal and external audit divisions

A

Conduct verification and assessment of the internal control system by internal and external audit divisions

Relations with Employees

Items FY2014 Results Rating Plan for FY2015
Employment
  • Conducted fair evaluations of personnel according to role, results, and ability
  • Hired and promoted talented personnel based on ability, regardless of gender, age, educational background, nationality, etc.
  • Implemented annual ES survey and promoted subsequent improvements
  • Implemented a robust childcare program
  • Promoted hiring of personnel with special needs

Yahoo Japan

  • Implemented the “Job Challenge” internal transfer system twice a year
A
  • Conduct fair evaluations of personnel according to role, results, and ability
  • Hire and promote talented personnel based on ability, regardless of gender, age, educational background, nationality, etc.
  • Implement annual ES survey and promote subsequent improvements
  • Implement a robust childcare program
  • Promote hiring of personnel with special needs
  • Take measures for the Tokyo metropolitan area working conditions improvement project
Working conditions and social security
  • Continued various programs to encourage a favorable work-life balance
    • Promoted no-overtime days for each division, each company
    • Used flextime working hours
    • Encouraged employees to utilize various vacation programs
  • Took measures to prevent overwork
  • Maintained a system for safety confirmation in times of disaster
  • Held “FY14 Family Day/Family Ties”

Yahoo Japan

  • Implemented a sabbatical system
  • Held Family Day
  • Established BASE6 staff cafeteria linked to business performance
A
  • Continue various programs to encourage a favorable work-life balance
    • Promote no-overtime days for each division, each company
    • Use flextime working hours
    • Encourage employees to utilize various vacation programs
  • Take measures to prevent overwork
  • Maintain a system for safety confirmation in times of disaster
  • Hold “FY15 Family Day/Family Ties”

Yahoo Japan

  • Implement sabbatical system
  • Hold Family Day
  • Operate BASE6 staff cafeteria linked to business performance
Compliance
  • Maintained the compliance hotline (internal reporting system)
  • Conducted compliance training (including e-learning)
  • Implemented Group-wide self-checking for compliance
  • Held compliance-month to promote the awareness of compliance in the autumn period
A
  • Maintain the compliance hotline (internal reporting system)
  • Conduct compliance training (including e-learning)
  • Implement Group-wide self-checking for compliance
  • Hold compliance-month to promote the awareness of compliance in the autumn period
Safety and health

Created a sound work environment and continued management of safety and health

  • Maintained a wellness center to provide support for emotional and physical well-being
  • Developed a new stress check system available on mobile devices and implemented it for Group employees
  • Maintained a safety and health hotline
  • Maintained a communication flow for times of emergency
  • Continued measures for mental illness prevention and care for mental health
  • Set up a massage room
  • Established a peer supporter system to provide counseling in the workplace

SB Atwork

  • Raised awareness of the need to quit smoking (lung-age check in the staff cafeteria)
  • Held an emergency first-aid course
A

Maintain a sound work environment and continue management of safety and health

  • Maintain a wellness center to provide support for emotional and physical well-being
  • Promote the stress check system available on mobile devices and implement it for Group employees
  • Maintain a safety and health hotline
  • Maintain a communication flow for times of emergency
  • Continue measures for mental illness prevention and care for mental health
  • Maintain a massage room
  • Maintain a peer supporter system to provide counseling in the workplace

SB Atwork

  • Raise awareness of the need to quit smoking (lung-age check in the staff cafeteria)
  • Hold an emergency first-aid course
HR development and education
  • Held CEO's own program for training a successor (SoftBank Academia)
  • Offered a rich variety of training programs that employees can choose from (SoftBank University)
  • Maintained systems for widely soliciting ideas from employees (SoftBank Innoventure, Business Ideas That Contribute to Society Contest)
  • Promoted action to enhance English skills across the Group
  • Conducted an incentive program according to TOEIC scores
  • Conducted a program to support employees acquiring qualifications
  • Conducted a wisdom- and knowledge-sharing program between employees (Knowledge Market)
  • Maintained a system for providing training where employees serve as internally certified instructors
A
  • Hold CEO's own program for training a successor (SoftBank Academia)
  • Offer a rich variety of training programs that employees can choose from (SoftBank University)
  • Maintain systems for widely soliciting ideas from employees (SoftBank Innoventure, Business Ideas That Contribute to Society Contest)
  • Promote action to enhance English skills across the Group
  • Conduct an incentive program according to TOEIC scores
  • Conduct a program to support employees acquiring qualifications
  • Conduct a wisdom- and knowledge-sharing program between employees (Knowledge Market)
  • Maintain a system for providing training where employees serve as internally certified instructors

Environment

Items FY2014 Results Rating Plan for FY2015
Environmental management

Maintained ISO 14001 standard certification (Headquarters, Sapporo)

A

Maintain ISO 14001 standard certification (Headquarters, Sapporo)

Amount of resources used

Set environmental goals at offices

  • Achieved lower power consumption compared to 2010: –28.3% (Headquarters), –28.4% (Sapporo)

ITMedia

  • Operated Smart Japan (problem-solving site for companies engaged in power-saving, power-storage, power-generation initiatives)

SoftBank Technology

  • Introduced a facility management system to enable visualization and centralized management of electricity usage, and implemented measures to reduce energy consumption
A

Set environmental goals at offices

  • Achieve lower power consumption compared to 2010: –25% (Headquarters), –25% (Sapporo)

ITMedia

  • Operate Smart Japan (problem-solving site for companies engaged in power-saving, power-storage, power-generation initiatives)

SoftBank Technology

  • Implement a facility management system to enable visualization and centralized management of electricity usage, and implement measures to reduce energy consumption
Environmental protection

Continued to conduct environmental conservation activities

SB Energy

ValueCommerce

  • Carried out support activities as a sponsor of Akagi Nature Park
A+

Continue to conduct environmental conservation activities

SB Energy

ValueCommerce

  • Carry out support activities as a sponsor of Akagi Nature Park
Recycling of resources
  • Collected roughly 1,050,000 used mobile phones for recycling
  • Separated trash
  • Used dedicated recycling boxes for used documents
A
  • Collect used mobile phones for recycling
  • Separate trash
  • Use dedicated recycling boxes for used documents
Educating and raising awareness A

ITMedia

  • Offered power-saving information on Smart Japan website

SB Energy

  • Conducted renewable energy and environmental education
  • Implemented the Future Energy Project at three schools, and opened the Tottori Nature and Environment Center
  • Opened educational website Miru-Miru Wakaru Energy
A

ITMedia

  • Offer power-saving information on Smart Japan website

SB Energy

  • Conduct renewable energy and environmental education
  • Implement Future Energy Project at three schools, and continue operation of the Tottori Nature and Environment Center
  • Continue operation of educational website Miru-Miru Wakaru Energy

Relations with Business Partners

Items FY2014 Results Rating Plan for FY2015
Fair competition A

Relations with Customers

Items FY2014 Results Rating Plan for FY2015
Protection of consumers' safety

Yahoo Japan

  • Provided phishing alert and security measures
  • Implemented anti-fraud measures at YAHUOKU!
  • Participated and offered advice in public meetings pertaining to the Internet and advocacy activities
A

Yahoo Japan

  • Provide phishing alert and security measures
  • Implement anti-fraud measures on YAKUOKU!
  • Participate and offer advice in public meetings pertaining to the Internet and advocacy activities
Consumer support and complaint settlement

SoftBank Mobile (currently SoftBank Corp.)

  • Continued to implement various measures to increase customer satisfaction
    • Conducted questionnaire surveys with call center users and customers visiting stores and utilized the results
    • Maintained professional staff certification program
    • Enhanced My SoftBank
  • Promoted IT support for people with special needs
    • Conducted a study on IT support for life and learning for children with special needs
  • Strengthened and promoted support for people with special needs
  • Provided ICT support for senior customers
    • Provided Simple Smartphone lectures
  • Provided SoftBank Sign Language Class

Ymobile (currently SoftBank Corp.)

  • Provided Unwanted Call Checker

Yahoo Japan

  • Provided disaster information
  • Brought customer support functions in-house and established a system for reflecting customer needs in services
  • Commenced chat-based support
  • Enhanced help page content
  • Conducted patrolling for all web-based services
A

SoftBank Corp.

  • Continue to implement various measures to increase customer satisfaction
    • Conduct questionnaire surveys with call center users and customers visiting stores and utilize the results
    • Maintain professional staff certification program
    • Enhance My SoftBank
  • Promote IT support for people with special needs
    • Conduct a study on IT support for life and learning for children with special needs
  • Strengthen and promote support for the people with special needs
  • Provide ICT support for senior customers
    • Provide Simple Smartphone lectures
  • Provide SoftBank Sign Language Class
  • Provide Unwanted Call Checker

Yahoo Japan

  • Provide disaster information
  • Enhance chat-based support
  • Strengthen service safety and security
  • Enhance help page content
  • Conduct patrolling for all web-based services
Consumer data protection and privacy
[Note]
    • *
      Continuous maintenance of acquired ISO 27001 certification

SB Atwork

  • Acquired and maintained information security standard certification (ISO 9001, PrivacyMark)

Realized Mobile Communications, SB Human Capital

  • Managed PrivacyMark (JISQ 15001:2006)

ValueCommerce

  • Managed information security standard certification (PrivacyMark, TRUSTe)

Yahoo Japan

  • Acquired ISMS certification
  • Acquired ISO 15408 certification
  • Acquired PDICSS certification
A
[Note]
    • *
      Continuous maintenance of acquired ISO 27001 certification

SB Atwork

  • Acquire and maintain information security standard certification (ISO 9001, PrivacyMark)
  • Acquire additional certification (ISO 27001, ISO 20000)

Realize Mobile Communications, SB Human Capital

  • Manage PrivacyMark (JISQ 15001:2006)

ValueCommerce

  • Manage information security standard certification (PrivacyMark, TRUSTe)

Yahoo Japan

  • Acquire ISMS certification
  • Acquire ISO 15408 certification
  • Acquire PDICSS certification
Educating and raising awareness
  • Provided all employees with information security education and e-learning
    • Periodically released security newsletters
A
  • Provide all employees with information security education and e-learning
    • Periodically release security newsletters
Risk management
  • Conducted disaster readiness drills
  • Conducted disaster readiness e-learning
  • Expanded and promoted the Group-wide risk management system
  • Verified disaster readiness measures and reinforced operations
A+
  • Conduct disaster readiness drills
  • Conduct disaster readiness e-learning
  • Expand and promote the Group-wide risk management system
  • Verify disaster readiness measures and reinforce operations
Access to essential services

Yahoo Japan

  • Established systems for use during disasters
  • Established Emergency Disaster Response Guidelines in 2009
A

Yahoo Japan

  • Verify systems for use during disasters
  • Revise Emergency Disaster Response Guidelines
  • Revise service priorities during disasters
  • Conduct disaster preparedness drills
  • Introduce incident command system (ICS)

Involvement in the community

Items FY2014 Results Rating Plan for FY2015
Involvement in community activities

SoftBank Mobile (currently SoftBank Corp.)

  • Expanded use of the donation platform (KazashiteBokin) available for many NPOs

Yahoo Japan

  • Accepted students for company tours as part of their social studies
  • Held study group activities in collaboration with parents and guardians and schools
  • Held special lessons for elementary, junior high school, and high school students

SoftBank Payment Service

  • Donated philanthropy seats to the Fukuoka and Saga Prefectural Councils of Social Welfare

Cyber University

  • Established corporate scholarship program

SB Creative

  • Donated books to The Japan Science Society (approximately 6,000 books in September 2014 and March 2015)

SB Human Capital

  • Provided support for second careers for professional athletes

Fukuoka SoftBank HAWKS

  • Visited Fukuoka Children's Hospital
  • Invited elementary school children to watch baseball games and offered special programs for parents and guardians (facilitated parent-child communication through baseball)
  • Participated in Fukuoka City Tokimeki Project (supporting sales of artwork by people with special needs)
A

SoftBank Corp.

  • Expand use of the donation platform (KazashiteBokin) available for many NPOs

Yahoo Japan

  • Accept students for company tours as part of their social studies
  • Hold study group activities in collaboration with parents and guardians and schools
  • Hold special lessons for elementary, junior high school, and high school students

SoftBank Payment Service

  • Donate philanthropy seats to the Fukuoka and Saga Prefectural Councils of Social Welfare

Cyber University

  • Continue corporate scholarship program
  • Hold free Cyber University IT and business seminars in Fukuoka

SB Human Capital

  • Provide support for second careers for professional athletes

Fukuoka SoftBank HAWKS

  • Visit Fukuoka Children's Hospital
  • Invite elementary school children to watch baseball games and offer special programs for parents and guardians (facilitated parent-child communication through baseball)
  • Participate in Fukuoka City Tokimeki Project (supporting sales of artwork by people with special needs)
Involvement in the community

Ymobile (currently SoftBank Corp.)

  • Sponsored Special Olympics Nippon

SB Energy

  • Held explanation meetings with local residents regarding construction of power plants

Yahoo Japan

  • Participated in government-office and local-government organized events and meetings
  • Opened up the “Yahoo Ishinomaki Fukko Base” to local communities
  • Sponsored Special Olympics Nippon
A

SoftBank Corp.

  • Sponsor Special Olympics Nippon

SB Energy

  • Hold explanation meetings with local residents regarding construction of power plants

Yahoo Japan

  • Participate government-office and local-government organized events and meetings
  • Open up the “Yahoo Ishinomaki Fukko Base” to local communities
  • Sponsor Special Olympics Nippon

Support for Reconstruction Efforts in Disaster-Affected Areas

Items FY2014 Results Rating Plan for FY2015
Great East Japan Earthquake

SoftBank Mobile, SoftBank BB (currently SoftBank Corp.)

  • Increased subscribers for Charity White, a circle of support that takes monthly donations from mobile charges

SoftBank Mobile (currently SoftBank Corp.)

  • Supported the economic revitalization of the affected areas
    • Offered support for smartphone app skills development and employment creation
    • Provided Gift Tickets for Reconstruction

Yahoo Japan

  • Held the TOUR de TOHOKU cycling event to support reconstruction after the Great East Japan Earthquake and preserve the memory of the disaster for the future
  • Operated FUKKO DEPARTMENT selling specialties from the Tohoku region online
  • Provided on-going Internet-based support for the affected areas
  • Conducted the Search for 3.11

Vector

  • Continued fund raising through the Alpaca Leaf Project

Odds Park

  • Made a donation to the Great East Japan Earthquake Recovery Initiatives Foundation

ValueCommerce

  • Supported the activities of Web Bellmark by providing it with an affiliate program

SB Atwork

  • Extended the scope for providing a framework and system for employees to make donations from their salaries
  • Used the services of BOOKOFF CORPORATION LIMITED to donate sales payments for unwanted books to the Red Feather Campaign

SB Creative

  • Made a donation to the Great East Japan Earthquake Recovery Initiatives Foundation (April 2014, 1 million yen)

SoftBank Corp. (currently SoftBank Group Corp.)

  • Conducted the 3rd TOMODACHI SoftBank Leadership Program inviting 100 high school students from areas affected by the Great East Japan Earthquake

SB Human Capital

  • Provided a job information website

Fukuoka SoftBank HAWKS

  • Carried a banner on the official Fukuoka SoftBank HAWKS website linking to the special website “Ganbaro! Nippon” for supporting reconstruction of areas affected by the Great East Japan Earthquake
  • Set up donation boxes in every baseball stadium
  • Displayed the “Ganbaro! Nippon” slogan for supporting reconstruction on team helmets
A+

SoftBank Corp.

  • Increase subscribers in Charity White, a circle of support that takes monthly donations from mobile charges
  • Continue to support the economic revitalization of the affected areas
    • Continue to provide Gift Tickets for Reconstruction

Yahoo Japan

  • Hold the TOUR de TOHOKU cycling event to support reconstruction after the Great East Japan Earthquake and preserve the memory of the disaster for the future
  • Operate FUKKO DEPARTMENT selling specialties from the Tohoku region online
  • Provide on-going Internet-based support for the affected areas

Vector

  • Continue fund raising through the Alpaca Leaf Project (Finishes July 2015)

Odds Park

  • Make a donation to the Great East Japan Earthquake Recovery Initiatives Foundation

ValueCommerce

  • Support the activities of Web Bellmark by providing it with an affiliate program

SB Atwork

  • Extend the scope for providing a framework and system for employees to make donations from their salaries

SoftBank Group Corp.

SB Human Capital

  • Provide a job information website

Fukuoka SoftBank HAWKS

  • Carry a banner on the official Fukuoka SoftBank HAWKS website linking to the special website “Ganbaro! Nippon” for supporting reconstruction of areas affected by the Great East Japan Earthquake
  • Maintain donation boxes in every baseball stadium
  • Display the “Ganbaro! Nippon” slogan for supporting reconstruction on team helmets