Press Releases 2012

Change to Benefit Program for Shareholders

July 26, 2012
SOFTBANK CORP.

SOFTBANK CORP. announces that it changes its benefit program for shareholders as described below.

1. Changes

The changes made at this time are shown bolded in the table below.

Benefit program of SOFTBANK MOBILE service to shareholders

  Old New
New subscription Provide gift certificate of JPY 10,000*1*2
(applicable products: SoftBank handsets, iPad*3 Wi-Fi + 3G, iPad 2*3 Wi-Fi + 3G, New iPad*3 Wi-Fi + Cellular, mobile data communication module, PhotoVision, Mimamori Phone, Mimamori Camera)*4
Provide gift certificate of JPY 10,000 or White Family/Otousan items*1*2
(applicable products: SoftBank handsets, iPad*3 Wi-Fi + 3G, iPad 2*3 Wi-Fi + 3G, New iPad*3 Wi-Fi + Cellular, mobile data communication module, PhotoVision, Mimamori Phone, Mimamori Camera)*4

Benefit program of Yahoo! BB service/SoftBank broadband service to shareholders

  Old New
New subscription
ADSL service
Provide gift certificate of JPY 10,000,*2 or discount JPY 1,050/ month for 15 months*5
(applicable products: Yahoo! BB ADSL, SoftBank broadband ADSL, Yahoo! BB White Plan (a), SoftBank broadband Step Plan)
FTTH service
Provide gift certificate of JPY 10,000*2
(applicable products: Yahoo! BB hikari with FLET'S,*6 Yahoo! BB hikari FLET'S Course*6)
ADSL service
Provide gift certificate of JPY 10,000, White Family/Otousan items,*2 or discount JPY 1,050/ month for 15 months*5
(applicable products: Yahoo! BB ADSL, SoftBank broadband ADSL, Yahoo! BB White Plan (a), SoftBank broadband Step Plan)
FTTH service
Provide gift certificate of JPY 10,000 or White Family/Otousan items*2
(applicable products: Yahoo! BB hikari with FLET'S,*6 Yahoo! BB hikari FLET'S Course*6)

2. Timing of implementation

This change will be applied commencing with the benefit program for shareholders for those shareholders on record as of September 30, 2012. The coupon for the benefit program for shareholders and related documents will be sent to eligible shareholders by mail in early December 2012. Please refer to the documents enclosed with the coupon for details of the benefit program.

(Reference) About the new benefit program for shareholders

1. Eligible for the benefit program for shareholders (no changes)

Shareholders with more than 100 shares as of March 31 and September 30 every year.

2. Description (changes made at this time are bolded)

Eligible Benefit program of SOFTBANK MOBILE service to shareholders Benefit program of Yahoo! BB service/SoftBank broadband service to shareholders
New subscription Provide gift certificate of JPY 10,000 or White Family/Otousan items
(applicable products: SoftBank handsets, iPad*3 Wi-Fi + 3G, iPad 2*3 Wi-Fi + 3G, New iPad*3 Wi-Fi + Cellular, mobile data communication module, PhotoVision, Mimamori Phone, Mimamori Camera)*4
ADSL service
Provide gift certificate of JPY 10,000, White Family/Otousan items,*2 or discount JPY 1,050/ month for 15 months*5
(applicable products: Yahoo! BB ADSL, SoftBank broadband ADSL, Yahoo! BB White Plan (a), SoftBank broadband Step Plan)
FTTH service
Provide gift certificate of JPY 10,000 or White Family/Otousan items*2
(applicable products: Yahoo! BB hikari with FLET'S,*6 Yahoo! BB hikari FLET'S Course*6)
Existing subscription

Free basic monthly charge of White Plan (JPY 980 incl. tax) corresponding to the number of shares held*7*8

100 shares to less than 1,000 1 month, semiannually
1,000 shares and more 3 months, semiannually

Discount the equivalent amount to the monthly service fee*2 (or provider charge) corresponding to the number of shares held, to existing subscribers to any of the following service

applicable services
Yahoo! BB ADSL
SoftBank broadband ADSL
Yahoo! BB hikari with FLET'S
Yahoo! BB hikari FLET'S Course
100 shares to less than 1,000 1 month, semiannually
1,000 shares and more 3 months, semiannually

Amount of preferential treatment for existing subscription to broadband service

Line service
(service for preferential treatment)
Description Amount
(JPY per month/incl. tax)
Yahoo! BB ADSL
SoftBank broadband ADSL
(standard type/ no-telephone line subscription right type/ OTOKU Line type*9)
50M Revo*10 Discount the equivalent amount to the monthly service fee 1,564
50M 1,564
26M 1,459
12M 1,249
8M 1,039
Yahoo! BB hikari with FLET'S
Yahoo! BB hikari FLET'S Course
Home Discount the equivalent amount to the provider charge 1,260
Apartment 997

Please be aware of the following conditions for the use of the benefit program for the shareholders.

 Benefit program of SOFTBANK MOBILE service to shareholdersBenefit program of Yahoo! BB service/SoftBank broadband service to shareholders
Use of the both benefit programs to shareholders in combination Possible
Use of the preferential treatment for new and existing subscription in combination for the same line Possible Not possible
Use of the preferential treatment for multiple new and existing subscriptions in combination for the same shareholders Not possible Not possible
[Notes]
  • *1Available only to new subscriptions accompanied by purchase of eligible products with the sales price separately specified. Unable to use more than once during the period of the benefit program for shareholders. Corporate subscription, prepaid handsets, Disney Mobile lines, subscription via Online Shop, and subscription of USIM alone are not eligible.
  • *2Good for one benefit per line semiannually. Unable to combine with some other campaigns during the period of the benefit program for shareholders.
  • *3iPad is a trademark of Apple Inc.
  • *4Some new models to be released during the period of the benefit program for shareholders may not be eligible for the program.
  • *5Discount maximum monthly pay-for-use charge of JPY 1.050 for 15 months on new subscription to Yahoo! BB White Plan (a) and SoftBank broadband Step Plan (pay-for-use charge combines variable charges including basic charge per usage volume and provider charge of JPY 490 to 1,990.
  • *6Subscription to hikari BB unit rental is required to subscribe to Yahoo! BB hikari with FLET'S and Yahoo! BB FLET'S Course.
  • *7Products to which White Plan is not applicable are not eligible for the program. iPad Wi-Fi + 3G, New iPad Wi-Fi + Cellular, mobile data communication module, PhotoVision, Mimamori Phone and Mimamori Camera are out of scope. Some new models to be released during the period of the benefit program for shareholders may not be eligible for the program.
  • *8Good for one benefit per line semiannually. In some cases this cannot be combined with other campaigns during the period of the benefit program for shareholders.
  • *9OTOKU Line type is only available with Yahoo! BB ADSL.
  • *10Yahoo! BB 50M Revo is not provided under Yahoo! BB ADSL OTOKU Line type.
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