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Edge AI in Action: How a Fish Counting Solution from SoftBank Corp. and Aizip is Transforming Aquaculture

Agriculture, aquaculture, and livestock farming are often practiced in remote areas far from urban centers. Coastal and mountainous areas like these often lack reliable connectivity, and this has hindered the adoption of digital and AI tec…

Keywords Explained: BYOAI

When employees use their own personal AI tools for work tasks Leveraging personal-use AI tools at work to improve productivity BYOAI, short for “Bring Your Own AI” refers to the practice of employees utilizing AI tools that they use privat…

Base Stations in the Sky: SoftBank Corp. to Launch Pre-commercial HAPS Services for Japan in 2026

To help bridge the digital divide and provide emergency communications during disasters, SoftBank Corp. (TOKYO: 9434) has been actively conducting research and development for its High Altitude Platform Station (HAPS) stratospheric telecom…

SoftBank Corp.’s 39th Annual General Meeting of Shareholders: Setting the Stage for a Society that Coexists with AI

SoftBank Corp. (TOKYO: 9434) held its 39th Annual General Meeting of Shareholders (AGM) on June 26, 2025, at Tokyo International Forum. President & CEO Junichi Miyakawa chaired the meeting, and after reviewing SoftBank’s business progress,…

SoftBank Corp. Providing 5G Connectivity on Mt. Fuji Summit for Summer Climbing Season

With its status as a UNESCO World Heritage Site, Mt. Fuji is one of Japan’s top attractions. Climbing to the top of Japan’s most iconic mountain, however, is no easy feat. To make the journey more comfortable, every year SoftBank Corp. (TO…

“Brain Processing Unit” Research Wins Honorary Mention at S+T+ARTS Prize 2025

SoftBank Corp.’s (TOKYO: 9434) Research Institute of Advanced Technology, in collaboration project with artist Daito Manabe and Laboratory of Yoshiho Ikeuchi at the Institute of Industrial Science, the University of Tokyo, have been conduc…

No Wallet, No Problem! A Day Trip to Kamakura and Enoshima with Just a Smartphone and “PayPay”

The “PayPay” cashless payment service provided by PayPay Corporation, a subsidiary of SoftBank Corp. (TOKYO: 9434), makes it easy to pay for everyday items with just a smartphone. Since its launch in October 2018, PayPay has expanded its m…

SoftBank Corp. and Cubic³ Partner to Bring Connectivity to Vehicles Across All Corners of the Globe

As vehicles increasingly become digital platforms, reliable, seamless connectivity will be crucial for them to remain connected to the Internet, even in areas that ground-based cellular networks can't reach. This will ensure that over-the-…

140 Entrepreneurs from Ireland Visit SoftBank Headquarters to Gain Insights from SoftBank Corp. and Cubic³

On May 27, 2025, a delegation of 140 of Ireland’s leading entrepreneurs visited SoftBank Corp.’s (TOKYO: 9434) headquarters to learn about how SoftBank grew into a major IT and telecommunications company as well as the strategic partnershi…

SoftBank Corp.’s Large Telecom Model: Transforming Telecommunications Network Operations with AI

The rapid spread of generative AI has spurred the widespread adoption of large language models (LLMs) across various industries. The datasets used by these general-purpose LLMs remain broad and non-specialized, however. This means they are…

Half of Consumers Concerned Their Cars Could be Hacked: Cubic³ Survey

As cars become more connected and differentiated by their digital capabilities, today’s drivers are increasingly looking for meaningful digital experiences and personalized services. At the same time, they’re also concerned about safety an…

SoftBank Corp. FY2024 Earnings: Record Revenue, Increased Profits, Mid-term Plan Targets Revised Upward

Key Highlights Record revenue achieved for ninth consecutive year 13% YoY increase in operating income and 8% YoY increase in net income Mid-term Plan targets for revenue and operating income achieved one year ahead of schedule Aiming for …

SoftBank Corp. Scores in Top 10% of S&P Global’s Sustainability Yearbook For Second Consecutive Year

For the second year in a row, SoftBank Corp. (TOKYO: 9434) was selected for inclusion in the top 10% of companies worldwide in S&P Global’s Sustainability Yearbook 2025 rankings. On April 8, 2025, the research and rating firm hosted an awa…

Laying the Foundation for the AI Era: Construction Begins on “Hokkaido Tomakomai AI Data Center”

As a facility key to SoftBank Corp.’s (TOKYO: 9434) next-generation social infrastructure initiative, the “Hokkaido Tomakomai AI Data Center” is designed to house a large-scale computing platform and operate entirely on renewable energy pr…

Unleashing the Potential of SDVs Around the World: Cubic³ Unveils New Brand Identity

Cubic³, a member of SoftBank Corp.’s (TOKYO: 9434) group of companies and a global pioneer in connectivity solutions for software-defined vehicles (SDVs), unveiled a new brand identity on April 3, 2025. Formerly trading under the name of “…

Keywords Explained: AI Agent

A program that leverages artificial intelligence (AI) to autonomously assess and execute tasks on a user’s behalf A program that can execute tasks and learn on its own using AI and data An AI agent is a program designed to autonomously pla…

Visitors to Japan from 14 Countries and Regions Can Make Cashless Payments by Using PayPay’s QR Codes

Japan continues to see more visitor arrivals, with the Japan National Tourism Organization (JNTO) reporting a single-month record of 3.91 million arrivals in April 2025, a 28.5% increase compared to April in the previous year. Travelers fr…