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Sit Down but Don’t Pedal: A New Mobility Option Comes to Japan

With its extensive network of rail lines, trams, monorails and buses, Japan is well known for having a wide array of public transportation choices. There is still room for improvement, however, and new and complementary mobility options to…

SoftBank Corp. Accelerates Generative AI Initiatives

As part of its long-term plan to build next-generation social infrastructure, SoftBank Corp. (TOKYO: 9434) has been making good progress on its initiatives to build a generative AI computing platform and develop Large Language Models (LLMs…

SoftBank Corp. Q3 FY2023 Earnings: Upward Revisions to Full-year Forecasts and Progress on Next-generation Social Infrastructure

On February 7, 2024, SoftBank Corp. (TOKYO: 9434) President & CEO Junichi Miyakawa presented earnings results for the nine months ended December 31, 2023 (Q1-Q3) of the fiscal year ending March 31, 2024 (FY2023). At the press conference he…

Water Tech Solution Brings Warmth and Hygiene to Noto Peninsula Evacuees

As reported earlier by SoftBank News, SoftBank Corp. (TOKYO: 9434) has been conducting various initiatives to restore communications on the Noto Peninsula following the magnitude 7.6 earthquake that struck on January 1, 2024. Further to it…

How to Prevent the Risk of Hearing Loss When Using Headphones and Earphones

As people use headphones, earphones and earbuds with their smartphones more and more, some are likely to listen to music at high volumes while others may spend several hours each day with earphones in their ears. This kind of regular usage…

SoftBank Corp. Leads Global Efforts to Expand Spectrum Crucial to HAPS Services of the Future

From November to December 2023, the International Telecommunication Union (ITU)’s World Radiocommunication Conference 2023 (WRC-23) was held in Dubai, United Arab Emirates. SoftBank Corp. (TOKYO: 9434) was there representing Japan, along w…

SoftBank Corp. Joins Partnership with CelcomDigi to Accelerate Digitalization of Malaysia Enterprises

From left: SoftBank VP and Global Business Division Head Kimimasa Kudo, CelcomDigi CEO Datuk Idham Nawawi, Malaysia Minister of Communications YB Fahmi Fadzil and SC-NEX CEO Jun Okawara SoftBank Corp. (TOKYO: 9434) is actively pursuing bus…

Behind the Scenes: SoftBank Corp.’s Initiatives to Restore Communications on the Noto Peninsula

As reported earlier by SoftBank News, on January 1, 2024, a magnitude 7.6 earthquake struck the Noto Peninsula in Ishikawa Prefecture, Japan, and immediately after that SoftBank Corp. (TOKYO: 9434) has been urgently working to restore comm…

SoftBank Corp. and Keio Research Institute at SFC Unveil Virtual Campus Built on Metaverse Platform

Keio Research Institute at SFC (KRIS) and SoftBank Corp. (TOKYO: 9434) established a “Digital Twin Campus Lab” in 2022 and have been collaborating on research and development of next-generation infrastructure, including Digital Twin techno…

SoftBank Corp. Working to Restore Communications in Quake-hit Noto Peninsula with Drone System and Other Means

On January 1, 2024, a magnitude 7.6 earthquake struck the Noto Peninsula in Ishikawa Prefecture, Japan. The earthquake and its aftershocks severely disrupted transportation, power and water supplies and communications. In response, SoftBan…

Visitors to Japan from Asia Can Make Cashless Payments by Using PayPay’s QR Codes

2023 was a banner year for tourism in Japan as COVID-19 subsided and Japan re-opened its borders. According to the Japan National Tourism Organization, visitor arrivals to Japan in October 2023 were 2.51 million, an 0.8% increase over the …

Energy Saving “Eco-Denki App” from SB Power Takes the World Stage at COP28

The 28th Conference of the Parties to the United Nations Framework Convention on Climate Change (COP28), was successfully held in Dubai, United Arab Emirates (UAE), from November 30 to December 12, 2023. The Japan Pavilion, hosted by the M…

HAPS Alliance Holds First In-person Only Member Meeting to Accelerate its Mission of Connecting the Unconnected

SoftBank Corp. (TOKYO: 9434), which is developing a High Altitude Platform Station (HAPS) business to offer telecommunication services from the stratosphere, is also a founding and executive member of the HAPS Alliance, an industry associa…

How SoftBank Corp. is Enabling Safe Truck and Bus Platooning with 5G

In its research and development efforts to realize next-generation networks, SoftBank Corp. (TOKYO: 9434) has been actively researching Vehicle-to-Vehicle (V2V) technologies and working to implement them, as evidenced by a Bus Rapid Transi…

How BOLDLY’s Autonomous Buses are Revitalizing Japan’s Small Communities

Championing its concept of “a world where all things, information and minds are connected,” SoftBank Corp. (TOKYO: 9434) is placing priority on achieving the Sustainable Development Goals (SDGs). To do this, SoftBank is working to solve so…

SoftBank Corp.’s HAPS Technologies Showcased at UN-hosted Internet Governance Forum Kyoto 2023

From October 8th to 12th, 2023, Internet Governance Forum Kyoto 2023 (IGF Kyoto 2023), the latest in a series of yearly forums hosted by the United Nations, which brings together a wide range of stakeholders to engage in dialogue on all is…

SoftBank Corp. and Cubic Telecom Team up to Redefine the Connected Vehicle Landscape

Technological advancements are transforming different industries, and the automotive industry is no exception. While mechanical hardware continues to be important, advanced software in vehicles is helping owners enjoy a better in-vehicle e…

“Smart Fleet” Vehicle Management Service Utilizes Technology to Prevent Drinking and Driving

It’s a sad fact that people still operate vehicles while intoxicated, and this continues to bring disastrous results for motorists and pedestrians. Japan is also grappling with this problem, and in an effort to prevent accidents, new legis…

SoftBank World 2023 Exhibition Features Latest Technologies that Utilize AI

For the first time since 2019, SoftBank World, SoftBank Corp.’s (TOKYO: 9434) largest event for enterprise customers, returned as an in-person event in Tokyo in October 2023. From October 4 to 6, SoftBank World 2023 featured keynotes, pane…