All About SoftBank

Diary of a SoftBank Telecommuter: Three Lessons Learned

Companies and organizations around the world have turned to telecommuting as a way to prevent the spread of the COVID-19 virus, and SoftBank Corp. (TOKYO: 9434) is no exception. Since the beginning of March 2020, SoftBank strongly encourag…

OYO Hotels Japan Updates the Traditional Japanese Inn with “OYO Ryokan”

OYO Ryokan inns are furnished with newly designed furniture and accoutrements In Tokyo on March 18, 2020, OYO Hotels Japan announced “OYO Ryokan,” a new brand for Japan that follows the ethos of omotenashi--the country’s unique approach to…

SoftBank 5G Services to Launch on March 27

On March 5, SoftBank Corp. (TOKYO: 9434) held a press conference in Tokyo to announce the launch of commercial 5G services. 5G LAB to deliver immersive entertainment experiences Jun Shimba, Representative Director & COO and Head of the Con…

In Ancient and Modern Times, Vision and Strategy are Key: Masayoshi Son and "Kingdom" Comic Book Creator in Conversation

SoftBank Academia headmaster Masayoshi Son and Kingdom manga creator Yasuhisa Hara To celebrate its 10th anniversary, on January 15 SoftBank Academia held a special fireside chat event between Masayoshi Son, SoftBank Academia’s headmaster,…

Q3 FY2019 Earnings Summary: Shifting to 5G and Growing New Businesses

On February 7, 2020, at a Tokyo hotel, SoftBank Corp. (TOKYO: 9434) held its earnings briefing for the third quarter (nine months ended December 31, 2019) of the fiscal year ending March 31, 2020. President & CEO Ken Miyauchi opened his pr…

Pepper Raises Plastic Pollution Awareness for Elementary Students

Pepper lectured students about marine pollution at an open classroom event held at Yoshikawa Elementary School in Kameoka City, Japan On November 19, 2019, Pepper —the humanoid robot developed by SoftBank Robotics Corp.— taught elementary …

Bringing AI and IoT Solutions to Make Indonesia's “Lippo Village” a Model Smart City in Southeast Asia

Lippo Karawaci CEO John Riady and SoftBank Corp. Vice President and Head of Global Business Strategy Hidebumi Kitahara announce their cooperation in Jakarta PT Lippo Karawaci Tbk, the largest listed property company in Indonesia, and SoftB…

Teaming with the University of Tokyo to Create an AI Research and Business Ecosystem in Japan

From left: SoftBank Corp.'s Representative Director & CTO Junichi Miyakawa and Chairman Masayoshi Son, The University of Tokyo's President Makoto Gonokami and Executive Vice President Teruo Fujii On December 6, 2019, the University of Toky…

How a “Symbol of Learning” for Children in Japan Became a Bridge between Japan and Nepal

In April 2019, SoftBank Corp. (TOKYO: 9434) launched the “Randsel of Love Donation Project” as a CSR initiative. About 20,000 of these leather school backpacks used by elementary school children in Japan made their way across the ocean to …

SoftBank Corp. Reports Increased Revenues and Profits for Q2 FY2019

SoftBank Corp. (TOKYO: 9434) held a press conference on November 5, 2019 to present its earnings results for the first six months (H1) of the fiscal year ending March 31, 2020 (FY2019). President & CEO Ken Miyauchi, summarizing the results…

Fukuoka SoftBank HAWKS Win Third Consecutive Japan Series Pennant

On October 23, the Fukuoka SoftBank HAWKS won the “SMBC NIPPON SERIES 2019,” the championship of Nippon Professional Baseball (NPB)’s 2019 season. The victory marked the third straight title for the HAWKS in Japan’s highest level of baseba…

Proud to be Recognized by ‘PRIDE Index’ as LGBT-friendly Workplace

Photo of the award ceremony For the third year in a row, SoftBank Corp. (TOKYO: 9434) was awarded a gold rating--the highest ranking-- in the ‘PRIDE Index’ for its LGBT-friendly workplace policies. A conference was held on October 11, 2019…

Volunteers Help Restore Coral Reefs by Participating in the ‘SoftBank and Onna Village Future and Coral Project’

Okinawa, a chain of islands in the southernmost part of Japan, is famous for its pristine beaches and colorful coral reefs. Due to climate change, however, these reefs have recently seen severe coral bleaching, a phenomenon that greatly di…

SoftBank's 5G Meets FUJI ROCK, Japan's Largest Outdoor Music Festival

This summer, SoftBank Corp. (TOKYO:9434) deployed pre-commercial 5G services at Japan's largest outdoor rock music event, FUJI ROCK FESTIVAL ‘19. The annual event took place from July 26-28 at Naeba Ski Resort in Niigata Prefecture. SoftBa…

Creating a Future That Others Can't Imitate: SoftBank Corp. Briefs on Q1 FY2019 Earnings

On August 5, 2019, SoftBank Corp. held its earnings results conference for the first quarter of the fiscal year ending March 31, 2020. President & CEO Ken Miyauchi discussed financial highlights, including the impact of consolidating Yahoo…

An Escape From the Misery of Rush Hour? Looking at Workstyle Reforms During the Nationwide Telework Days 2019 Initiative

“This daily rush hour commute is such a grind...” That's an often-heard comment from commuters in the Tokyo Metropolitan Area, which is world famous for its packed trains during the morning and evening rush hours. In certain areas, passeng…

MONET Consortium Holds First General Meeting, Aims to Put Japan at the Forefront of MaaS

MONET Technologies Inc., a joint venture with SoftBank Corp., Toyota Motor Corporation and other Japan-based automotive manufacturers that is working to promote MaaS (mobility as a service) business development, held its first MONET Consor…

SoftBank World 2019 Event Envisions a Digital Japan

On July 18 and 19, SoftBank World 2019 showcased presentations from about 80 IT industry leaders along with 86 exhibits from companies with leading-edge technologies and solutions. The annual event held by SoftBank Corp. (TOKYO:9434) and i…

“Smartphones Offer Unlimited Possibilities”: SoftBank Corp. CEO at First Shareholder Meeting Since Listing

On June 24, 2019, SoftBank Corp. held its first Annual General Meeting of Shareholders since listing on the Tokyo Stock Exchange on December 19, 2018. In front of approximately 1,500 shareholders at the Makuhari Event Hall, located east of…

SoftBank Unveils Business That Will Provide Telecommunications Connectivity from the Stratosphere

On April 25, 2019, SoftBank Corp. held a press conference to reveal a completely new business. SoftBank Corp. announced that it is preparing a global business that delivers telecommunications network connectivity from a new frontier—the st…

SoftBank Corp. Lists on First Section of Tokyo Stock Exchange

What happened on the day 8:50 Greeting the lead underwriter On an auspicious day of blue skies in Tokyo, SoftBank Corp. embarked on a new chapter with its listing on the Tokyo Stock Exchange. SoftBank Corp. executives first went to greet t…

Two of Japan’s Top Companies Join Forces to Create Platform for Next-Gen Mobility Services

SoftBank Corp. and Toyota Motor Corporation jointly held a press conference on October 14, 2018, to announce a strategic partnership and the launch of MONET Technologies Inc., a joint venture to facilitate the creation of new mobility serv…