Promoting the use of safe,
Realizing the effective utilization of limited
resources and energy.
We are striving to make use of safe,
clean alternative energy sources like wind
and solar power.
Aiming to promote
The devastation caused by the Great East Japan Earthquake and the incident at Tokyo Electric Power's Fukushima Daiichi Nuclear Power Plant has stimulated interest in energy demand and power-saving programs in Japan and has had a profound effect on the lives of people, not only in East Japan, but throughout the entire country. The SoftBank Group recognizes the energy issue as a challenge that concerns the whole of Japan and believes that the promotion and expansion of safe and renewable energy is one of the solutions.
In July 2011, the SoftBank, together with local governments, established the Renewable Energy Governors' Alliance at the prefecture level and the Renewable Energy Governors' Alliance for Designated Cities at the urban level and began serving as secretariat for these two alliances. Through the alliances, together with 36 prefectures throughout Japan and the local governments of 18 cities, the SoftBank shares policy recommendations and information to promote the spread of renewable energy.
In addition, we joined the Climate Action Taskforce which is addressing climate change and other environmental issues within the GSMA, an organization which represents the global telecommunications industry. Moreover, we participate in the Environment Committee of the TCA (Telecommunications Carriers Association) together with other Japanese telecommunications carrier members to facilitate the exchange of information between environmental managers concerning policy support, industrial waste, etc. to promote the use of renewable energy and other measures to mitigate climate change.