SoftBank Announces ‘SoftBank Innovation Program’
1st Round Winners SoftBank to tie up with eight companies and conduct test marketing for five solutions
March 18, 2016
SoftBank Corp. (“SoftBank”) today announced the 1st Round results of its first ‘SoftBank Innovation Program’ launched in July 2015. SoftBank will tie up with eight companies and test market five solutions to consider their commercialization.
The SoftBank Innovation Program's aim is to create new value by taking innovative solution and technology entries from around the world, and then combine chosen entries with SoftBank's own resources*1. The first SoftBank Innovation Program received a total of 173 entries for four categories—Smart Homes*2, Connected Vehicles*3, Digital Marketing and Healthcare—and SoftBank selected five from the Smart Homes, Connected Vehicles and Digital Marketing categories to consider for commercialization.
Through the SoftBank Innovation Program, SoftBank will continue to seek to create new value by teaming up with companies around the world.
- *1For more details, please see the SoftBank Innovation Program site.
- *2Residences with home appliances and equipment that are connected to the Internet
- *3Vehicles that are always connected to the Internet
Outline of Companies Involved in Test Marketing Tie Up
renoveru co., ltd. (Headquarters, Shibuya-ku, Tokyo, Japan)
Provides new services for homes, including one-stop renovation services
KAMARQ HOLDINGS PTE. LTD. (Headquarters: Singapore)
A furniture venture company developing previously unheard of Smart Home products under its ‘Furniture × IT’ concept
ASSA ABLOY Japan Co., Ltd. (Headquarters: Minato-ku, Tokyo, Japan)
The Japan business of the world-leading security solutions company. Offers digital door locks and other locking solutions
MoBagel, Inc. (Headquarters: California, USA)
Provides cloud-based real-time data analysis platform focused on IoT devices
Urban Engines, Inc. (Headquarters: California, USA)
Offers engine that can visualize, analyze and predict different types of urban traffic patterns in real-time
Drivemode, Inc. (Headquarters: California, USA)
Provides smartphone-centric service apps developed so users can easily experience the world of connected cars
BuzzElement Sdn. Bhd. (Headquarters: Malaysia)
Offers digital marketing solutions that fuse shopping mall and other location-specific coupon deliveries and pre-payment platforms
MicroStrategy Japan Inc. (Headquarters: Chiyoda-ku, Tokyo)
Provides analysis/security platforms by analyzing the vast amounts of data companies possess and visualizing it for display on smartphones and tablets
Outline of Solutions for Test Marketing
|Smart Homes||renoveru co., ltd.||
|KAMARQ HOLDINGS PTE. LTD.|
|ASSA ABLOY Japan Co., Ltd.|
|Connected Vehicles||Urban Engines, Inc.||
|Digital Marketing||BuzzElement Sdn. Bhd.||
|MicroStrategy Japan Inc.|
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