Social Contribution Activities

The future exists because someone wished for it today.
The future exists because someone wished for it today.

Basic approach

As a company which is leading the information revolution, we utilize our strengths in technology to promote activities which contribute to society.
We believe that corporate contributions to society, including local communities, are not only linked to sustainable corporate growth, as stipulated in the 33 issues of the GRI Standards, but are also a necessary element in raising employee awareness, including employee motivation and leadership development.

Based on the fundamental sustainability policy, the themes of focus of our social contribution activities to create a sustainable society are the “promotion of an information society,” “next-generation education,” “support for a diverse society,” “environmental and resource measures,” and “disaster countermeasures and reconstruction support.” These focus themes are linked to our corporate philosophy of “Information Revolution - Happiness for everyone” and our growth strategy of “Beyond Carrier,” and we expect that the knowledge gained from our social contribution activities and connections with society will lead to further improvement of our business activities.

Basic approach

We also believe that social contribution activities play a role in enhancing our corporate and social value by meeting the current and future expectations of various stakeholders as well as our business and service customers.
While engaging in repeated discussions with stakeholders including everyone in the local community, we sincerely undertake the resolution of social issues and aim to contribute to the realization of a sustainable society through our “Beyond Carrier” growth strategy and create a society in which anyone can enjoy a convenient and comfortable lifestyle.

Themes of focus

Based on the fundamental sustainability policy, the themes of focus of our social contribution activities to create a sustainable society are the “promotion of an information society,” “next-generation education,” “support for a diverse society,” “environmental and resource measures,” and “disaster countermeasures and reconstruction support.”
We have set KPIs for each of the themes of focus for social contribution and are promoting social contribution activities by working toward the achievement of our goals.


Promotion of an information-oriented society

Promotion of an information-oriented society Promotion of an information-oriented society

We want to create a world that provides equal internet access to everyone. We want to create an environment that provides opportunities to interact with the latest technologies and enables people to take on challenges. Our goal is to use information technology to realize a society where everyone, everywhere can lead a comfortable and free life.

FY2023 FY2024
KPI Smartphone classes: 900,000 classes Smartphone classes: 1 million classes
Result 998,000 classes

Responding to the Digital Divide

The society we are aiming for is one where people can access all sorts of information freely, regardless of the region or environment they live in.

Health and Medical Support

We will contribute to creating environments that can maintain health, such as with the very latest medical care, early detection of disease, and preventive medicine.

Supporting Regions and Non-profit Organizations

To realize a society of mutual aid and support reaching beyond individual communities, we are engaging in the use of ICT.

Safety Concerns

We are working to provide services allowing everyone to safely and securely use smartphones and the Internet.


Fostering the next generation

Fostering the next generation Fostering the next generation

We hope that the experience of coming into contact with cutting edge technology will create adults who think and act themselves to realize their dreams. What can we do now for the children who will bear the future of society?
We must provide them equally with opportunities to experience the latest technologies, regardless of the region or environment where they live. We contribute to realizing a future where children can endeavor toward their dreams, and societies making it easier to raise children.

FY2023 FY2024
KPI Number of schools supporting special needs education: 750 Promoting activities that contribute to the development of the next generation, which nurture the future
Result 790 schools

Educational Support / Childcare Support

Our efforts seek to build environments allowing the entire society to help in raising children so they can grow through a variety of experiences.


Responding to a diverse society

Responding to a diverse society Responding to a diverse society

How can we use information technology to provide support so that senior citizens can lead comfortable lives?
We want to use AI and smart robots to help people who are concerned about long-term care and daily life.
While taking advantage of the strength of information technologies, we aim to create a world where all people are respected for being who they are.

FY2023 FY2024
KPI Number of partnerships with organizations that support and endorse the creation of a diverse society, including support for people with disabilities: 365 organizations Partnerships with NPOs: Maintain 1,000 organizations
Result 365 organizations

For the Senior Generation

We aim to realize societies where the elderly generation maintain contact directly and indirectly with the local community.

Promotion of Diversity

Ensuring environments where employees can use their abilities to the full, to realize organizations that can generate innovation through the free flow of ideas.

Understanding Disability

We are building environments that aid the participation of people with disabilities in society and provide them with support services.


Disaster countermeasures and reconstruction support

Disaster countermeasures and reconstruction support Disaster countermeasures and reconstruction support

No one can predict when a major disaster might occur.
Can't we use our strengths and the latest technologies more to bring people safety and security? We want to reduce, even by a little, the sadness caused by disasters.
We engage in countermeasures in readiness for disasters, and provide aid to their victims.

FY2023 FY2024
KPI Maintain and enhance equipment and materials for disaster response and recovery:
  • Maintain at least 200 mobile base station vehicles / portable mobile base stations
  • Maintain at least 80 mobile power supply vehicles
  • Maintain at least 200 portable satellite antennas
  • Strengthen cooperation with external organizations involved in disaster recovery
Maintain and enhance equipment and materials for disaster response and recovery:
  • Strengthen cooperation with external organizations involved in disaster recovery
Result
  • Mobile base station vehicles / portable mobile base stations: 200
  • Mobile power supply vehicles: 91
  • Portable satellite antennas: 282
  • Signing a disaster agreement with external organizations

Efforts to Prevent or Mitigate Disasters

We are actively engaged in disaster preparedness and minimization measures, using AI and ICT to rapidly consolidate and communicate disaster information.

Recovery Measures

We restore communications equipment as quickly as possible after a disaster occurs, and provide rapid support with initial aid while ensuring the readiness of evacuation centers, etc.

Initiatives to Support Reconstruction

Our support closely centered on the afflicted areas seeks to achieve recovery in the shortest time frame by using the latest technologies.


Environment and resource measures

Environment and resource measures Environment and resource measures

What can we do if we want to minimize the environmental impact of our business activities? As a company driving the information revolution, SoftBank Corp. wants to contribute to realizing a society that is in harmony with the environment.
We want to leave a more abundant planet to the next generation, one that has not lost any of its natural value. We are utilizing cutting edge technology to engage in environmental conservation and the adoption of new energies.

FY2023 FY2024
KPI Mobile phones collected for reuse or recycling: 12 million (FY2020-2025)
Result 9.86 million

Coral Conservation Activities

As part of our efforts to preserve the marine environment, we engage in activities to protect and sustain coral reefs, which play a crucial role in the ecosystem by providing habitats for marine life, ensuring their continuity for future generations.

Tree Planting Activities by Employees

We hold the “Summer Vacation Parent-Child Nature School” for our employees, where activities include planting trees on former golf course land to restore it to its original forested state. Additionally, we engage in forest conservation activities that cover areas larger than the base stations we have established in nature conservation areas and other areas.

Mobile Phone Recycling Initiatives

Regardless of the mobile phone carrier or manufacturer, we collect and recycle used mobile phones, battery packs, chargers, and related items.

Recycling Awareness Activities

In collaboration with local governments and other organizations, we hold environmental classes called “Risaikuru” to teach the importance of mobile phone recycling.

Promotion structure

The Company's CSR Division formulates basic policies and themes of focus for CSR activities for the company and the entire group, which are shared throughout the group.
Each of our group companies has established its own CSR department or person in charge of CSR and has built a system to promote its own activities in accordance with the business and characteristics of each company.
In order to obtain the results of the entire group's activities and the activity plan for the relevant fiscal year, information is exchanged on a regular basis by holding CSR group liaison meetings. In addition, the results and status of our CSR activities are shared with and reported back to management and we realize effective social contribution based on the opinion of management.

Social contribution activity
cost data

Items Social contribution activity costs
(in millions)
Notes
FY2021 FY2022
Cash-based donations 295.0 127.9 Donations to organizations, etc.
Goods-based donations 52.9 3103.0 Free provision of various services for disasters, etc.
Time-based donations* 2460.6 2551.8 Monetary equivalent of time spent on social contribution activities
Administrative expenses 1083.4 721.4
└ (Of which) Implementation of social contribution activity programs 525.8 350.3
└ (Of which) Environmental policy costs 557.5 371.1 For recycling costs, etc.
[Note]
  • *
    Converted to monetary value

Social impact measurement

We conduct quantitative verification of the social impact of each activity and initiative in order to understand the outcomes and effects of our social contribution activities.